Roger Blau Wants You to Go Red™ on Feb. 7th

Heart disease reigns as the No. 1 killer of women in the United States, taking the lives of more women than all forms of cancer combined.

Women are less likely to seek medical care for themselves. They push their spouses, take their kids — even convince their mothers to visit a physician, but when it comes to themselves, women just don’t go.

Women are seven times more likely than men to be misdiagnosed and sent home from a health care facility in mid-heart attack. Women also exhibit different symptoms than men, and sometimes no symptoms at all, prior to a heart event.

The Go Red for Women™ campaign is designed to call attention to the seriousness of heart disease in women. The American Heart Association celebrates the campaign’s 11th year this February. The campaigns efforts have resulted in:

  • 21 percent fewer women dying from heart disease
  • 23 percent more women aware that it’s their No. 1 health threat
  • More gender specific information available on symptoms, drug responses, and women-specific guidelines for prevention and treatment
  • Legislation to help end gender disparities

Roger Blau, VP of Operations at DPP, is the 2013-2014 Chair of the first Men Go Red for Women in the Midlands campaign. The campaign seeks to raise awareness for heart disease in women through education and fundraising. The staff at DPP have designated their monthly “wear jeans to work”  fundraiser for both January and February to go to the Go Red for Women in the Midlands campaign.Join Roger and the DPP staff in the fight against heart disease. Here are a few ways you can Go Red:

If you are in the Columbia, SC area, you can purchase a Red Dress pin from participating Main Street and Vista Merchants to support the Go Red campaign. Other local events include:

  • Feb. 7 – The Capital City Club is hosting a Go Red event at their Party with a Purpose.
  • Feb. 8 – Macy’s at Columbia Mall is hosting a Wear Red sale, where you can purchase the Red dress pin and receive additional discounts. Macy’s will donate a portion of the sales from certain items to the American Heart Association. 
Corporate Media Specialist, DPP 

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